- Mastering the Module Pattern
The dirty secret that your UX engineers are not telling you – Tour My App
Imagine you are designing a piano. Your good friend, the UX engineer, comes by and looks at the monstrosity.
“Jim, there are too many keys here. It’s intimidating and its going to take them years to figure out how to use this. They may need to enroll in classes. Do you really expect to sell this? Say, lucky I’m here. Why don’t we make a piano with just one key, and colour it red. That way, a new customer will know exactly what to press. What do you say?”
The exchange above might sound absurd, but the equivalent is playing out in many places right now.